Lead Generation & Advertising Collide at Summit
Make your plans for Vegas today, because we are thrilled to announce that Greg Stuart, former CEO, IAB, and Emily Riley, principal analyst and research director, Forrester Research Inc., will be this year’s keynote speakers at the annual Interactive Insights Summit, October 13-14 at the Wynn Las Vegas, NV.
Formerly known as the Online Lead Quality Summit, the Interactive Insights Summit will host a unique blend of leaders from national advertisers, lead generators, lead exchanges, interactive agencies, ad networks and ad exchanges from around the digital world.
Check out pictures from our 2009 Summit here.
“Last year, more than 350 senior marketing and advertising executives took part in our most successful summit yet,” said Joy Nemitz, senior vice president, market development, TARGUSinfo.
“The new name reflects the evolving conversation that is taking place in the digital world, as will agenda topics that range from best practices in analytics and scoring to the importance of lead quality, and will also include case studies involving third party data in online display advertising.”
The Interactive Insights Summit bridges the lead generation industry to preeminent digital marketing and advertising trends. In addition to hearing from industry experts, strategically planned and executed networking events will offer valuable face time with potential partners to help drive your business.
“The industry is increasingly moving from buying mere impressions towards buying focused audiences,” said Eshwar Belani, vice president products and business development, Rocket Fuel Inc. “Data is playing a very influential role in this transition and TARGUSinfo does an excellent job bringing together industry thought leaders to discuss the latest trends and identify opportunities for the future.”
Stay tuned for the full agenda and more details at the end of July.
Rufus
